86% of workers state they wouldn’t apply or work for a business with a poor reputation. Are you confident that you’re harnessing the power of your employer brand to succeed in this market?
Welcome to our online event where we will delve into the importance of employer brand in attracting top talent. Join us for insightful discussions on how a strong employer brand can make a significant impact on your recruitment efforts and ensure you attract and retain the best talent. Learn from industry experts and gain valuable insights that can help your business stand out in the current job market. Don’t miss this opportunity to enhance your recruitment strategy.
What to expect?
Take a deep dive into what makes up a successful employer brand. Led by marketing professionals from MP&Co, this workshop will uncover what makes up an employer brand and its significance for recruitment and wider brand reputation. Discover how to create powerful content that supports your employer brand, keeps your identity clear and consistent and helps your values shine through.
Leanne Scaletta from executive search specialists We Are Adam will then share why employer brand is vital in today’s recruitment climate – and the high-stake costs of getting it wrong. Leanne will uncover how your employee value proposition contributes to successful candidate placement and retention and how a strong employer brand can save you time and money.
The final session will be led by David O’Hearns of Dawn Creative who will share insight into how to bring your brand to life. He will share how your brand impacts all aspects of your organisation while giving practical tips and advice on how to build a strong employer brand. You can also expect best (and worst) case examples to inspire you and bring teachings to life.
We teamed up with Manchester Metropolitan and Lancaster University to explore a transformative business perspective.
Profit used to be the end game, but times are changing.
Our joint report combines in-depth data with seasoned expertise, highlighting that ethical purpose isn’t a mere ‘plus’. It’s your ticket to meaningful impact and lasting success. With the weight of two prestigious universities behind our insights, uncover the real power of purpose in business.
A 98 page guide, packed full of exercises and resources to help you unlock the strategy and systems to deliver marketing campaigns that work
No hacks, quick fixes, shortcuts or waffle. Build is all about the hard work you need to do if you’re serious about driving your business forward. It’s about channelling that hard work effectively, so you’re not just busy, and you’re doing the activity that matters in a way that makes a difference.
Build empowers you to develop clarity, consistency, structure, long-term thinking and attention to detail (yes, we think sweating the small stuff matters).
The BUILD eBook shares with you our methodology to creating the most powerful and results driven marketing campaigns. Over 98 pages, and further reading you’ll gain:
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