Tune into Tourism Highlands and Islands Enterprise

In this bonus episode, we’re joined by Lesley Judge and Josh Ryan-Saha from TravelTech Scotland (www.treveltech.scot), and look at all the ways technology can help achieve the goals of the strategy, helping our tourism industry to thrive and grow.  
 

In this episode, we explore the Outlook 2030 strategy priority to create memorable, world-class experiences for visitors. Robin Warsnop joins us from the award-winning small tour operator Rabbies Trail Burners (www.rabbies.com), and shares the kinds of experiences visitors are seeking and how they are catering to emerging trends.
We’re also joined by Iain McNeill from Whereverly (www.whereverly.com) who tells us about the latest apps that use technology to enhance the visitor experience.
For all the links across the whole series, and for more information, visit www.hie.co.uk/tinto

This episode is all about the key priority of the Outlook 2030 strategy for diverse businesses.
To give us a clearer picture of the economic backdrop for tourism businesses in 2022, we’re joined by senior economist from the NatWest Group (www.natwestgroup.com), Philip Bartlett.
Caroline Miller (www.scottishagritourism.co.uk) then explains how agritourism could unlock new markets for Scottish Tourism, creating additional revenue streams for businesses in the Highlands and Islands, as she shares some great examples from across the country.
For more information, visit www.hie.co.uk/tinto

This episode is all about how some communities across the Highlands and Islands are tackling the Outlook 2030 strategy’s key priority for Thriving Places.
The new chair of the North Highland Initiative (www.northhighlandinitiative.co.uk) Genevieve Duhigg talks about the challenges they face, and how thinking strategically is key for a sustainable future.
We visit the Kinlochleven Community Trust (www.kinlochleven.org.uk) to talk to Trust Manager Lucy Cooke about how they have tapped into some of the funding available to create their own strategy - with faster, tangible results.
And Rhoda Meek from isleHOLIDAY (www.isleholiday.com) explains how they are using an alternative business model to keep profits in their own communities, rather than give them away to large third parties.
For more information, visit www.hie.co.uk/tinto

This episode is focused on the Outlook 2030 strategy’s key priority of Passionate People.
Gordon Morrison, Association of Scottish Visitor Attractions (www.asva.co.uk), explains how the strategy is relevant to businesses in the current climate, and how it can help us deal with staffing challenges.
Iain Jurgensen at Portavadie Spa and Leisure resort (www.portavadie.com)shares how he’s had success recruiting and retaining great people for his business, and how they are tackling the housing shortage for staff.
And George Stone (Georgestone654@gmail.com)in Drumnadrochit tells us how hospitality businesses like yours could fill vacant positions, whilst providing crucial support for Ukrainian refugees in Scotland.
For more information, visit www.hie.co.uk/tinto
Find out more about fair tourism: www.hie.co.uk/fairtourism

This final series of Tune into Tourism takes a deep dive into how the key priorities of the Outlook 2030 tourism strategy still apply in a world that has changed greatly since the strategies launch 2 years ago.
In this first episode, host Julia Sutherland hears from Marc Crothall, CEO, Scottish Tourism Alliance (www.scottishtourismalliance.co.uk), about how the shared vision breaks down into practical steps businesses like yours can take to access support and tackle the challenges the industry faces collaboratively.
For more information, visit www.hie.co.uk/tinto